Panty raid

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Upper East Side

Allure Lingerie
Upon first stepping into Allure, you might be put off by its industrial brown carpet and conservative window displays, but it features the latest coquettish looks from high-end names like Hanky Panky, Cosabella, Pluto and Lejaby. If you head toward the back of the intimate nook, you’ll find stylists’ aids such as Nubra cups ($40–$60), Hollywood Fashion Tape ($8–$15) and Nippits ($8)—all of which help solve the problem of unsightly bra straps and wardrobe malfunctions. 1324 Lexington Ave between 88th and 89th Sts, suite 3 (212-860-7871)

Bra Smyth
If your back is aching or you feel less than perky, we suggest making a beeline to this fit specialist (see “Breast-supporting acts,” below). Support solutions span from sizes AA to H ($50 and up) and you won’t have to worry about frumpy, bulky cups as its massive stock includes a bevy of chic European and Canadian brands including Hanro and Grenier. 905 Madison Ave between 72nd and 73rd Sts (212-772-9400); 2177 Broadway at 77th St (212-721-5111)

Eres
The French invented the brassiere, and this upscale Parisian label continues its country’s sartorial heritage with cutting-edge designs. Its exquisite underthings ($80 and up) are cut from airy, lightweight fabrics including satin, taffeta and tulle, and bodysuits ($350) feature built-in thongs. You can also find the brand’s sultry swimwear at its jewel-box-like outposts. 621 Madison Ave between 58th and 59th Sts (212-223-2587); 98 Wooster St between Prince and Spring Sts (212-431-7300)

Intimacy
According to this national femalecentric chain, you can look ten pounds thinner just by strapping on the right support. And the friendly staff at its inviting superstore are all proponents of what it touts as the “bra-volution.” Tame your jiggle and transform your curves with its high-end roster including chic French brands Aubade and Lise Charmel. 1252 Madison Ave at 90th St (212-860-8366)

Linda’s Bra Salon

Photograph: Roxana Marroquin

Linda’s Bra Salon
Veteran retailer Linda Becker possesses more than 20 years in the lingerie business, and when she’s not a guest on Tim Gunn’s Guide to Style, she’s helping Upper East Siders find proper mammary support. Beyond her top-notch advice and private fitting appointments, the boutique offers everything you need to get a lift including nursing styles ($40–$65), convertible designs ($60–$70), sports bras ($40–$60) and bras to don while sleeping ($42) (yes, sleeping!). 828 Lexington Ave between 63rd and 64th Sts (212-751-2727)